Want to win customers?

Learn how leading restaurant brands use customer feedback to drive their business

Download 5 top insights from 5 top restaurant brands to see how SMG partners with these top brands to surface customer insights that guide innovations arrow_pool_21x29.png

Want to keep your brand fresh? Attend this can’t miss session!

innovation forum

How to Modernize Your Brand

with Jeff Fromm // President, Futurecast

From millennials to Baby Boomers, consumer habits are changing faster than ever—are you keeping the pace? Jeff Fromm—the millennial marketing guy—explores winning marketing and business strategies for generational consumer segments, the importance of a Frictionless Customer Journey™, The Amazon Effect, and actionable brand practices for driving consumer engagement.

With over 25 years of marketing experience across dozens of high-performance brands, Jeff is President of FutureCast—a marketing consultancy that specializes in millennial trend research.

12:30 PM

Tuesday, April 11

Location: Grand Sonoran C

Connect with SMG at RLC 2017 to learn how to:

Craft winning marketing + business strategies for generational segments

Use CX programs to establish + defend your brand’s points of difference

Build a customer-centric culture + hit the gas on your growth strategy

Visit us at RLC


SMG is a technology-enabled research firm, partnering with retail and restaurant brands to create customer experiences that drive loyalty and create profitable sales. We evaluate over 150 million surveys annually, in 50 languages across 125 countries, helping more than 350 brands know more and do better.

Here are a few of the brands we work with: